Craggy Peak Research
Better customer insights.
Better marketing.

Our Guiding Values

Each business is unique. Each of their customers is unique.
The best solutions come from carefully listening to and understanding both our clients and their customers.
Provide long-term value
We aren’t about a quick fix. Our goal is to lay a strong foundation that will help your business achieve its goals not just today but far down the road.
Good data leads to good decisions
We collect data to challenge assumptions, identify blind spots, and provide a solid basis for making decisions.
Meet the needs people really have.
We help businesses to address authentic customer needs, simultaneously creating value for both the customer and the business.
It’s never “just business.”
A successful transaction is not just one where money changed hands, but one where all parties feel respected and valued.
Do well by doing good.
We know we help create the world we live in. We support locally-minded businesses that contribute to a strong community and a thriving economy.

Our Team

Todd Haskell

Todd Haskell

Owner, researcher

What motivates you?

I love problem-solving. It's kind of addictive for me - if there's a puzzle to figure out, I usually can't stop thinking about it.

What's the most useful thing that you have learned at a job?

To really listen to people. If you're busy thinking about how you're going to respond to what they're saying, you aren't really listening.

Favorite rainy day activity?

Doing jigsaw puzzles.

Sophie Bird

Sophie Bird

User experience

What motivates you?

I am motivated most by my family as well as my desire to make a positive impact on my surroundings.

What's the most useful thing that you have learned at a job?

How to find creative solutions to unique and difficult problems. The ability to problem solve is incredibly useful, and although finding a solution is not always easy, a great deal can be learned along the way!

Favorite rainy day activity?

Playing ping pong.

Colton Redtfeldt

Colton Redtfeldt

Marketing & communications

What motivates you?

I'm motivated by my passion for exploration and learning. I'm always trying to do new things and meet new people, no matter where I'm at. The excitement I feel when I get to try something new pushes me out of my comfort zone and always seems to make me a better person when everything is said and done.

What's the most useful thing that you have learned at a job?

My career thus far has shown me that you get out of something what you put in. The projects that require the most hard work are usually the ones that you're most proud of and are the ones that have the biggest impact in your workplace and community. This idea has helped me push through some pretty demanding projects and has changed my outlook on hard work.

Favorite rainy day activity?

One of my favorite rainy-day activities is to curl up in bed and watch T.V. or play a game with my partner. Cooking a nice breakfast or lunch is always great, too!